2 Hand-Picked Cheltenham Offers – £40 In Free Bets & 0% Exchange Commission

2 X Cheltenham Offers From Smarkets & Matchbook

Mindful of the fact you will no doubt be inundated with offers and promotions this Cheltenham Festival, I wanted to share details on just two special deals from the betting exchanges, Smarkets & Matchbook that have taken my eye.

You can enjoy £40 in risk-free bets as a new Smarkets customer OR pay just 0% commission throughout Cheltenham with Matchbook (open to both new and existing customers) in 2 special offers of real note.

SBC has featured both firms in depth over the years as they offer lower commission rates than their main rival, Betfair and are an ideal option for those of you looking to get your racing bets on without issue.

Although at this point its also worth re-iterating that both firms also offer plenty of options for punters on other sports such as Football, Tennis, Golf, NBA & more.. Don’t make the mistake of thinking they are for racing punters only!

Smarkets £40 in Risk-Free Bets During Cheltenham (New Customers Only)

First of all, Smarkets are offering new customers the chance to enjoy 4 X £10 risk-free bets on each of the four Championship races at the 2018 Cheltenham Festival.

Simply place your bet(s) on the 15:30 race each day during the Festival and any losses on the race will be refunded to your account up to a maximum of £10.

To take advantage of this offer, you must be a new customer and use the code ‘“Cheltenham2018” when prompted on sign-up. There is a minimum site deposit of £10 and net losses will be refunded up to £10 on each of the 4 races.

Click here to visit the £40 offer page to take advantage of this offer.

600 x 230

Matchbook – 0% Commission Until Cheltenham Ends

Matchbook are also offering you the chance to pay 0% commission on all racing bets between now and the end of Cheltenham – an offer which is open to both new and existing customers of their exchange.

It’s actually based on an extended offer they have put forward since February 9th to herald the fact you can now bet in-running on Matchbook.

With liquidity next week at Cheltenham expected to be robust, I highly recommend you check out Matchbook if looking for an exchange option paying the lowest commission rates during the festival.

Click here to sign-up for a Matchbook account.


These special offers aside, I do recommend both Smarkets and Matchbook, hence why I am happy to share details on them.

Both offer sustainable, lower commission and useful ways of extracting more value from your bets (be it on racing or any other sport they cover) and they are both widely used by the SBC team.

Whatever you back at Cheltenham this week, I wish you every success with your betting.

2018 Discount 468X60

Best Regards,
Peter Ling
Secret Betting Club Editor

Your Help Needed: Minimum Bet Law & How You Can Get Involved


If bookmaker account restrictions and closures are a problem for you then I have important developments to share today – including how you can help drive change towards a minimum bet law – where bookies would be compelled to lay ALL punters a certain amount whatever their skill and profit level.

Driven by the punters champion, Brian Chappell of Justice for Punters, it is your chance to stand up and demand change in the bookmaking industry.

A Gambling Commission Consultation On Bookmakers

The Gambling Commission (GC) has recently opened a new consultation into Licence conditions and codes of practice (LCCP)’ of bookmakers and are extremely keen to hear from gambling consumers (i.e. YOU) on your thoughts about the industry and how you are treated.

If you want the GC to have more powers to enforce fair play of any sort amongst bookmakers, including the ‘right to bet’, (in other words to introduce a minimum bet law for sports betting) it’s vitally important as many of you as possible contribute to this consultation.

It’s not just the right to bet and minimum bet laws that are covered by this consultation but also other bookmaker ‘complaints and disputes’ that you might have. After all, we all know that present customer services from nearly all major bookmaking companies are poor and people often have to wait months for justice using dispute resolution.

It’s your chance to feedback therefore on topics like:

  • Your experiences with bet restrictions and your thoughts on a min bet law;
  • The issues you regularly experience with bookmakers as a keen punter;
  • The changes you would like to see implemented as part of a fairer system.

All of these opinions and more are being sought by the Gambling Commission as part of their consultation.

Rather than fill in the long-winded LCCP formal consultation document itself, the good news is that you can now share them your thoughts with the GC via email to consultation@gamblingcommission.gov.uk

But before you pen your email – allow me to provide some ideas on how to make your submission to them as powerful as possible…

TPR Feb 18 468X60

Tips To Make Your Contribution As Impactful As Possible

To help ensure your email to the GC has the maximum impact, I have a few pointers on how to frame it as follows:

  • Include as much detail as possible

The more detail you can include in your email to the Gambling Commission, the better. If you have a long history of bad treatment whether it be bet restrictions, slow withdrawals, bet disputes or anything else, then make sure you write about it.

  • Share your personal experiences

No-one can question your personal experiences if you have suffered what you believe to be unfair treatment at the hands of a bookmaker, so be sure to include as many of these as possible within your email.

If you had your account limited or closed – why did this happen and when? Had you made any money betting at that point? How did each firm treat you?

If you had a bet dispute or delay withdrawing funds – again, why did this happen, who was it with and how long did it take to resolve? (if at all)

  • Try not to rant & be constructive

I know bookmaking can be an emotive subject for many, but if you can, try and make your points as calmly and eloquently as possible. Ranting emails are likely to be overlooked in favour of those that make their points clearly and constructively.

  • Question the standards and morality of restrictions

We all know there are some very distinct issues when it comes to betting restrictions and that it is simply wrong that a UK gambling licence allows companies to refuse to trade with anyone who shows ability when sports betting.

This is not fair and not what a bookmaker is supposed to have a licence for.

It is presently made worse by the fact that bookmakers do not make it clear in their advertising and terms and conditions that all customers who study and use skill are effectively banned from sports betting using stake restrictions.

Contrasting restrictions with how free and easy bookmakers make it to lose money with them, be it online in their casino or by playing FOBT’s and you have some very clear double standards to reference.

Why We Want A ‘Minimum Bet Law’

We have been banging on about the issue of restrictions now for several years, including through our Better Betting Campaign, which we ran in 2016 to raise awareness of this issue.

As we outlined in that campaign – the solution to betting restrictions has long been that of a minimum bet law or right to bet, which would compel all bookmakers as part of their licence requirements to lay a bet from all punters for an agreed amount.

A sensible figure bandied around is that of laying to lose up to £500 on any one bet – so for example you could get £50 on a 10/1 shot without issue.

I ran a short poll on this for 2 hours on social media on Tuesday with 36% of you thinking £500 is a sensible amount and 38% hoping for £1000+.

SBC Twitter Poll

Whatever the amount any minimum bet law might have, it’s worth looking to Australia, where a similar rule has been imposed for sometime now and is working to good effect.

To implement such a rule in the UK would ultimately require regulation as bookies have shown no appetite to lay bets from all punters themselves. They have proven time and time again, that as an industry they cannot self-regulate effectively.

Whilst most bookmakers continue to blame ‘arbers’ and say it’s only a tiny minority of punters impacted by restrictions, the ever-growing number of those complaining about it would suggest otherwise.

Even the Racing Post has belatedly got in on the act, with Editor Bruce Millington finally agreeing action is needed on this issue. Although his counter-argument that such a law would see some punters opening multiple accounts to get up to £20,000 on (if the min bet law was £1000 and they had 20 accounts) is a very weak one. In reality, very, very few punters are staking up to such levels. In any case, bookmakers are not being told what odds to offer so they could simply slash the price on any bet they are worried about liabilities on if too much money comes in. It’s that old chestnut again – bookmakers actually running a proper book.

Bet Diary Ad 468X60

Parliament Takes An Active Interest

Bruce was also one of the invited speakers (alongside Simon Rowlands of the excellent Horseracing Bettors Forum and SkyBet CEO Richard Flint) at a recent Parliamentary All-Party Betting & Group seminar entitled ‘ ‘Are bookmakers unfairly closing customer accounts?

As the Guardian report of this packed meeting suggests, the likelihood of a min bet ruling is growing ever more likely as momentum grows on this issue.

One of the attendees, Lord Lipsey summed up many punters thoughts when he exclaimed that “We should be congratulating winners, not denigrating them, if we want racing and betting to grow” and that “Bookmakers need to get a grip of this”.

The clear implication that if bookmakers won’t take action on this issue then the government and regulatory bodies will, just as they are doing on FOBT’s.

All of which is why it’s so important as many of you as possible share your experiences with the Gambling Commission on bookmakers.

If you believe a min bet law is needed – let them know why and how restrictions have impacted you.

You can send your thoughts to them via this email address: consultation@gamblingcommission.gov.uk

Don’t miss out on this opportunity to help drive change!

Thanks To Justice for Punters

A word if I may as well here for the aforementioned Justice for Punters (JFP) group of volunteers, who continue to do sterling work on behalf of us all and who have led the charge on this topic.

Brian of JFP has been a tireless campaigner for punters rights and a constant thorn in the bookies side over recent years. Whilst the Racing Post refuse to highlight his work, he has been quoted extensively by the likes of the Times, Guardian and BBC who recognise his status.

His help in raising awareness of this new consultation and enabling the Gambling Commission to accept submissions via email has also been vital. My thanks go out to him for all his assistance.

For more information on the work of Justice for Punters please do visit https://justiceforpunters.org/ and become a ‘friend’ of their campaign. This is free and none of your details will be shared with any other organisations or for that matter, anyone.

Best Regards,
Peter Ling
Secret Betting Club Editor







2018 Discount 468X60

The Votes Are In: Your 3 Best & Worst Bookmakers Revealed

As promised, I am back today with the results of the final 2 categories as voted for by you in the 2018 SBC Awards, that of Best and Worst Bookmaker.

These awards offer a unique insight into those firms attracting both your praise and ire based on the service (or lack of) that they have offered you over the past year.

As ever these awards are based on your votes (not mine or SBC’s) so represent the general consensus of what the majority of you think on both the good and bad of the bookmaking world.

So, without further ado – here is who you voted for as both best and worst bookie…


Revealed: Your Favourite Bookmaker

Let’s kick things off firstly by examining who you voted for as your best bookmaker from last year, with the results as follows:

Best Bookmaker SBC Awards 2018

The winner of the Gold award for best bookmaker by a very clear distance was Stoke-based internet behemoth, Bet365. With a very user-friendly website, huge numbers of betting markets and a massive presence both online and on your TV screens, it’s no surprise to see Bet365 scoop this award for the second year running.


Holding onto the Silver award for this year is Betfair, who despite increasingly focusing on their sportsbook, remain very popular especially for those using their betting exchange.

To give some context as to the popularity of both Bet365 and Betfair – it should be noted that between them they took 66% of all the votes.

Making up the best of the rest and winner of the Bronze award with 7.6% of the votes was Paddy Power (who it should be noted merged with Betfair in 2016).

Mentions here must also go to both Pinnacle & Smarkets who polled around 7% of the votes between them to be the 4th and 5th best rated firms.

Your Worst Bookmaker

Onto one of the most anticipated ‘Awards’ – that of the Worst Bookmaker, where once again you voted in your droves as follows:

Worst Bookmaker SBC Awards 2018

The common element between the winner of this year’s Gold and Silver Awards is the fact that both Ladbrokes and Coral are now part of the same firm, following their merger in late 2016.

Ladbrokes also scooped the worst bookie award last year, so it seems whatever they are doing wrong at the magic sign has rubbed off on new stablemate, Coral, who appeared from nowhere to take the Silver award this time out.

Worst Bookmaker Gold Award - Secret Betting Club

The Bronze award this year also went to perennial worst bookie candidate, Stan James, who drop down a spot from Silver in 2017.

It must be noted how competitive this field was with very little to choose between the top 3 and those who finished 4th and 5th respectively – Betfred and Boylesports.

To illustrate this clearer, here is the percentage breakdown of votes from the top 5:

  • Ladbrokes: 20.08%
  • Coral: 16.73%
  • Stan James: 16.6%
  • Betfred: 14.67%
  • Boylesports: 13%

What the closeness of this vote helps indicate is just how widespread punters issues remain in general with how they are treated by bookmakers. This is not just about one rogue firm, but a malaise affecting the whole industry, where practices need to improve across the board.

Last Year’s Results:
Gold – Ladbrokes
Silver – Stan James
Bronze – Boylesports

“My Net Profit Was In Excess Of £58,000”

“I have just conducted a review of the tipster performance for 2017 and my net profit was in excess of £58,000, the majority of it coming from horse racing.”
Michael – An SBC Member For 5 Years

Read more from Michael on his profits last year



For of you interested reading more, you can gain full access to the complete 2018 SBC Awards Report with a Secret Betting Club Membership.

Here is what else you can read about:

  • The Best Horse Racing, Sports & Overall Tipster (Gold, Silver & Bronze winners)
  • The Best Free Tipster (Gold, Silver & Bronze winners)
  • The Best Tipster Newcomer (Gold, Silver & Bronze winners)
  • The Outstanding Contribution to Tipping & Editors Choice Awards (recognising some of the best tipsters and betting experts)
  • The lowdown on why 79.8% of SBC members made a profit last year from their betting.

You can currently save £45 on the cost of subscription so don’t delay, sign-up here right now and gain full access to our Awards Report!

2018 Discount 468X60

See you on the inside.

Peter Ling
SBC Editor


Matchbook Exchange: Interview & Review – Better Than Betfair?

It promises to be a fantastic few days for betting with a full set of football fixtures, the York Ebor festival and the Mayweather – McGregor fight coming up this weekend.

And if you are having a bet on football, racing or boxing this weekend, then I want to explain why you need to consider placing them on the betting exchange, Matchbook with an exclusive extract from our recent interview and feature on them.

Matchbook offer great value odds on many sports, which alongside their low commission rate (significantly better than their main rival Betfair) is why more and more shrewd punters are placing bets with them.

After all, the simple act of taking the best odds on your bets can make a MASSIVE DIFFERENCE to the profits you make betting.

Matchbook were one of the 4 best places to bet we featured in our recent Exchange & Broker Guide and to showcase how this guide can help you, today I want to share an extract from it – including our review and interview with them.

Read on for full details of just why you should bet with Matchbook!

Plus – Get The Best Odds On Mayweather vs McGregor

Alongside offering the best odds on all the main markets for the fight, Matchbook are also offering a 1% bonus for every round that is started on the night. If the fight goes all 12 rounds – you will get a 12% bonus on any winning bets placed with them!

Mayweather Offer

SBC Exchange & Bet Broker Guide Extract: Matchbook

In Brief: The Matchbook exchange is another must-have account for any punter seriously betting on sports such as horse racing, football, tennis & the US markets. Offers low commission rates, excellent liquidity and a genuine alternative for punters unable to hold accounts with the likes of Pinnacle Sports.

Matchbook Welcome Offers: Open a Matchbook Account, and you can earn up to £500 cash back in your first 5 weeks based on the amount you bet. For every £5 you pay in Matchbook commission, you will receive up to £500 back within your first 5 weeks. This offer is available for new Matchbook customers up to the 27th of August.
SBC View: Matchbook offer extremely competitive odds and low commission rates for those of you betting on the likes of horse racing, football, tennis and all the major USA based sports.
If you haven’t got a Matchbook account yet and you bet on any of these sports, it’s imperative you open one and start to use them for your bet placement.
The Matchbook exchange operates in a similar way to that of Betfair and Smarkets, two of their main rivals and will be familiar to anyone who has bet on an exchange before.
Over the past year, Matchbook have continued to expand the markets and sports they offer with significant additions for football and tennis punters in-particular. The markets for both these sports plus all the major US offerings: NBA, NFL, MLB & NHL offer hugely competitive odds, often at similar odds you will see over in Asia. Compare the odds on offer from the likes of Pinnacle Sports with Matchbook and you will see they are very closely matched even after commission.
Horse Racing Now A Major Matchbook Market

Horse racing is also now a major market for Matchbook customers, which is all the more impressive considering it was only first introduced back in July 2016. They now offer competitive odds for both win and place betting in each UK and Ireland race at low commission rates, alongside a burgeoning international racing presence. Look out as well for their regular 0% commission offers for horse racing, which are well worth taking advantage of.
There is however, one fundamental difference between Matchbook and the likes of Smarkets and Betfair that it is wise to be aware of.  Whereas Betfair only charge commission on winnings, Matchbook take a (smaller) commission on all bets, regardless of whether the bet wins or loses.  This is because Matchbook operates a “per transaction revenue model”, identical to many financial exchanges. 
Depending on the amount you trade and your location, this commission rate will vary with the base rate starting at 1.5% and rising to 1.75% if located in the UK or Ireland. Your activity levels on Matchbook will determine if you may also be charged a withdrawal fee. Do read our interview that follows for more detail on all of this.

Odds Comparison Websites & Insight Section
Handily, Matchbook also features on two of the most popular odds comparison websites – Oddsportal and Oddschecker, allowing you to compare their odds (with the option to add in your commission rate on Oddsportal to get the true odds) across several major sports.
We have also been impressed by the Insight section of the Matchbook website now available, which features tips, advice and education on how to bet. Whether it be guidance on the type of bettor you are, the best betting films or interviews with experts like Neil Channing, there is plenty here to sink your teeth into. Make sure you also check out the regular Matchbook podcast.

Open a Matchbook Account

Positives: Large number of markets/sports available. Horse racing markets now offering very competitive odds. Similarly strong odds on tennis, football & US sports. Low commission rate on winning bets. Excellent ‘insight’ section full of advice for aspiring gamblers. Included on Oddschecker and Oddsportal.

Negatives: Commission charge on stake of losing bets and different rates per country. Some customers need to pay a withdrawal fee. No in-play for horse racing yet.

Recommended For: All punters – another must-have account.

Our Interview With Matchbook

To understand more about the Matchbook service, they were also good enough to answer a series of our questions in this exclusive interview….

SBC: For those unfamiliar with Matchbook, can you explain in general a little bit about your exchange and what it offers punters?

Matchbook: Matchbook is a sports betting exchange community. We’re in the business of providing the best prices, the deepest liquidity, and the most advanced technology in the industry to our customers. This provides an alternative to the wide margins and hidden costs that come with some of the other companies in the industry.

What are the advantages of betting through Matchbook, especially in comparison to other exchanges and bookies?

Being a betting exchange, Matchbook provides numerous benefits that you won’t find at a traditional sportsbook. We will never limit winning bettors, no matter how hot your winning streak is! And because you’re not betting “against the shop” like you would with a traditional sportsbook, we actively encourage winning bettors with in-depth analysis and betting trends from some of the industry’s brightest minds at Matchbook Insights.

Our cutting-edge technology and innovation allows us to provide our customers with the best prices and value, which can be evidently seen when looking at any odds comparison sites. Our best-in-class platform ensures users can have the ultimate online gaming experience while continually growing our community and liquidity pool.

What are the most popular betting markets and sports on offer at Matchbook?

Traditionally Soccer has been our most popular sport on Matchbook with games in the big 5 leagues regularly reaching over $1m in liquidity. However, since the launch of Horse Racing in 2016, it has become our most popular sport offering and we expect this trend to continue as we expand the Horse Racing offering (South African Racing has just been added). We continue to be a very popular betting platform for US Sports with MLB, NBA, NFL and NHL offering deep liquidity and the best odds in the business

Are there any new sports, markets or innovations that Matchbook have introduced over the past year to be aware of?

In the last 12 months we have moved our Tennis and Soccer offering to the BetGenius platform. This has allowed us to offer more markets for both pre-game and in play. It has also allowed us to massively increase our live offerings in these sports. For Tennis we now offer Doubles and Challenger games dead-ball and in play as well as every ATP and WTA event. In Soccer we now offer a huge amount of live games from around the word every day.

We also launched the insights section recently which is a very useful tool designed to educate customers on how to be successful on a betting exchange. In addition to this we also produce a weekly podcast featuring experts in the betting world which has proved a huge hit for our followers.

The key for any betting exchange is the amount of money traded on it  – AKA the ‘liquidity’. Specifically, on football, how has the liquidity grown over the past 12 months both in pre-game and in-play markets?

Liquidity has increased overall for Matchbook in soccer due to an increase in client base, increase in market makers and an overall increase in market offering for soccer. The average amount of markets per game for soccer has increased from 6.86 in Q2 2016 to 11.7 for Q2 in 2017. This is expected to increase massively again in Q3 with a projected minimum of 25 handicap and total lines on offer for the major leagues. The increased offering and options has facilitated extra liquidity on site by attracting more customers and market makers.

One of the most popular markets on Matchbook for football fans are Asian Handicaps, especially for UK punters unable to bet with Asian bookmakers. How do your Asian Handicap odds compare to the large Asian bookies?

Matchbook’s set-up is very similar to Asian books in that we offer half-ball, whole-ball and quarter-ball (popular in Asia) type markets. Matchbook’s odds on soccer has been consistently strong over the last few years and we were best priced for soccer in 2015 as per oddschecker.com

EFC 510

Briefly touching on other sports – in 2016 you launched Horse Racing on the Matchbook platform. How has the liquidity grown there and what markets do you offer?

As well as the typical Win market, we offer Place markets on all races. We also offer ante post betting, top jockey & top trainer markets for the bigger festivals. As for liquidity we are always growing as we constantly offer industry best prices in our markets. As mentioned already we recently launched South African racing and we will be expanding our international offering even more in the near future.

Do you have any plans to introduce in-play betting for Horse Racing on Matchbook?

We have trialed in play betting on Horse Racing a few times so far, and it will be eventually offered consistently once our in house technology is implemented fully. It is hoped once this is in place it will take our Horse Racing offering to another level!

Can you explain the commission fees for using Matchbook and how they work?

Because Matchbook is a betting exchange, we offer our users the chance to bet against each other while in a traditional sportsbook you would be betting against the shop. As a result, Matchbook provides the platform on which users can place these bets and takes a small commission fee when doing so. Our current commissions fees are: 1.5% for Matched bets and 0.75% for Posted Offers. You can find out more about commission here

How do the commission rates and fees change for UK and Ireland customers and why?

Since 2015 laws in both Britain and Ireland require Matchbook to pay an additional 15% tax on all betting exchange commission payments received from its customers to the respective governments. This is generally called the Point of Consumption Tax. Because of this, Matchbook has to factor in the POC tax into our commission rate for customers from the UK and Ireland. This works out at 1.75% for Matched Bets and 0.80% for Posted Offers.

I understand that for most customers, withdrawing money from your Matchbook account is free, yet for some users, there is a fee. Can you explain what this and how this all works?

Each Matchbook account has a payment rating attached. Once this rating is 1.1 or greater, than withdrawals from that account are free. Matchbook prides itself on having the lowest commission rate in the industry, and in order to do that we must keep our processing costs to a minimum. Sometimes a Customer’s funding activity will actually cost Matchbook more than betting activity generates. To ensure we keep our commission rates low for everyone, Customers falling into this category are charged a small fee of 2% to cover processing costs based on a payment rating calculated for each Matchbook account.

To make sure the charge is fair and consistent, all relevant funding, play and fee details are taken into account to calculate the payment rating.

Get The Lowdown On The BEST Places To Bet

So there you have it – revealing insight into just 1 of the 4 firms as recommended in SBC’s Exchange & Bet Broker Guide and the difference they can make to your take home profits.

If you are keen on learning more about Matchbook and the 3 other firms included within this guide, make sure you grab a copy of it right away.

As soon as you join the Secret Betting Club, you can download your very own copy and start placing your bets where the professionals do.

Best of all if joining right now, you can also save up to a whopping £38 on the usual cost of an SBC membership.

This is because we have slashed the price of joining to ensure as many people as possible have access to our reports, magazines and guides.

We know we can make a difference to your punting – so why not sign-up right away and get started immediately. (There is a 90-day money back guarantee available after all!)


Best Regards,

Peter Ling
Secret Betting Club Editor





Smarkets Exchange: Interview & Review – Why They Offer Punters Better Value

Wednesday saw the release of our special ‘Exchange & Bet Broker Guide‘ – dedicated to exploring 4 of the best places for you to bet and get the best value odds.

After all, the simple act of putting your bets on with the right exchange, broker or bookmaker can make a MASSIVE DIFFERENCE to the profits you make betting.

So to showcase exactly how this guide can help you choose the right place to bet, today you can read our interview and feature on the betting exchange: Smarkets

Smarkets offer a low 2% commission rate (much better than the 5% base rate from their main rival Betfair) alongside great odds on several sports and markets. Its just one example of how betting away from the main bookie suspects can make your money go further!

You can pick up your copy of the Exchange & Bet Broker Guide the instant you join us at the Secret Betting Club.

Not Just For Football Punters! Although this guide has been timed to coincide with the start of the new football season, the firms examined inside also offer great value odds on several other sports including horse racing, golf, tennis, cricket, politics, NBA, NFL, MLB & NHL

SBC Exchange & Bet Broker Guide Extract: Smarkets

In Brief: Smarkets is a highly recommended betting exchange and a must-have account for all serious punters, especially those active on horse racing and football. The low 2% commission rate, coupled with improved website access both via desktop and mobile has seen a huge increase in betting volume.

Smarkets Welcome Offers: Open a Smarkets Account, deposit a minimum of £20 and you will receive a £10 free welcome bonus.

Refer a friend £10 bonus: Smarkets have also just introduced a refer a friend scheme, whereby you can get a £10 bonus for each friend that uses a referral code on sign-up. Full details supplied when you open a Smarkets account.

SBC View: The Smarkets Betting Exchange continues to go from strength to strength with significant inroads in terms of market share and volumes of money traded over the past 12 months. They have quickly established themselves as a major competitor to the likes of Betfair, primarily through their outstandingly low 2% commission rate.

For even the smallest punter, the appeal of paying a simple 2% commission compared to Betfair’s starting 5% rate can make a major difference over time. Coupled with Betfair’s site stability issues and premium rate charge for larger punters, it’s easy to see why Smarkets has grown so fast.

Smarkets is an exchange the SBC team have been using extensively over the past 12 months across various sports, including for horse racing. Those of you reading our review of the *** ******** service in Part 2 of our 2017 Best Tipster Guide will have observed how closely we matched their advised prices, simply by taking the best prices on Smarkets.

The introduction of asian handicap football lines has also improved their offer – essentially mirroring many of the markets punters in the UK can no longer obtain through the likes of Pinnacle Sports. The in-play markets for both football and racing have also seen increased volume and usage, marking them out as further options for shrewd punters.

Away from football & racing, Smarkets also offer markets on all other major sports and events including but not limited to: tennis, American football, baseball, basketball, cricket, golf, rugby league & politics. You can also bet in-play on many of these markets.

We also like the fact they take betting seriously and don’t offer the usual casino, bingo or poker games that so many other bookmakers and exchanges also offer.

All told, we are fans of Smarkets and can recommend them as an exchange account to have not just for racing and football but all forms of betting.

Positives: Genuine alternative for punters looking for a high volume, low commission alternative to Betfair or bookmakers who restrict. Ideal for horse racing and football betting. Stable easy to use website. Strong liquidity on several other sports & markets. Improved website design and mobile betting options.

Negatives: Non-runners void any bets yet to be matched – can be a major annoyance for horse racing punters requesting odds.  Asian Handicap lines need expanding further. Odds not included in comparison tables at Oddsportal.com or Oddschecker.com

Recommended For: All types of punter – a very useful exchange account!

Savings 468X60

Our Interview With Smarkets

To understand more about Smarkets, they were also good enough to answer a series of our questions in this exclusive interview….

SBC: For those unfamiliar, can you explain a little bit about the Smarkets Exchange and what it offers football punters specifically?

Smarkets: Smarkets is a betting exchange with a primary focus on price and technology, not entertainment and gambling. You won’t find casinos, poker or slots on Smarkets, just a sleek exchange that provides fair prices on sports, politics and current affairs.

Football is one of our most popular sports and we offer a host of markets on leagues and tournaments across the world.

What are the advantages of betting on football through Smarkets as opposed to using other betting exchanges or bookies?

With a commission rate of just 2% on net market profits, Smarkets often has the best odds in the world across its markets. Exchanges naturally provide better odds than bookmakers because there is no margin built into the odds and with Smarkets, you get the simplest and fairest commission rate of all.

Do you have any stats on how your lower commission rates and better odds can help punters betting on football? 

Whether you’re picking your value bet pre-match or trading an outright market live in the middle of the season, our low commission rates mean that your return will be better on Smarkets.

We did some research ahead of last season’s FA Cup final and it showed that a winning £10 bet on all FA Cup games in 2017 would have returned you as much as 10% more, or £146, with Smarkets.

The key for any betting exchange is the volume of money traded on it – AKA the ‘liquidity’. Specifically on football, how has the liquidity grown over the past 12 months both in pre-game and in-play markets?

Our liquidity and trading volume is increasing across all markets and as football is one of the most popular sports, we often see seven-figure volumes in the biggest matches.

As we continue to improve our in-play offering with fast data, liquidity is also improving there.

Since we last spoke in August 2016, you have introduced Asian Handicap and Over/Under goals line markets for football. How have these new markets been received?

Increasing our market offering is one of the priorities we have at the moment, so adding things like Asian Handicaps and First Goalscorer markets are a way to improve the offering we provide for customers. We had a lot of great feedback when we added these new markets.

SPR Cover Part 1 SPR Cover Part 2 SPR Cover Part 3 SPR Cover Part 4

You also now offer a trade-out facility for users to cash in bets both pre-game and in-play. Can you explain how this works?

It’s a quick way to exit your position on a certain bet. Say you’ve backed Chelsea to win at 2.0 and now they are down to 1.5 after scoring the first goal, you can lock in a profit by selling your position. You can also trade out to cut your losses if the market doesn’t go your way. More on this in our help centre article: https://help.smarkets.com/hc/en-gb/articles/214274825-Trade-out-button-on-Smarkets 

Are there any other new markets or innovations introduced over the past year to be aware of?

It’s been a big year of product innovation for Smarkets, with our new platform, first apps launching and other features like two-factor authentication for increased account security.

There’s plenty more exciting developments on the horizon, but we can’t reveal too much as that would be telling. Keep your eyes peeled!

Can you outline what you offer customers interested on betting in-play on football?

For top competitions, we provide lightning-fast in-play data and also our ‘Instant Match’ feature, where you don’t have to wait for an in-play delay for your bet to be matched. If no material event occurs in the ‘pending’ stage after your bet matched, then you will be matched at that price and not potentially frustrated if the market moves. More on this in our help centre article: https://help.smarkets.com/hc/en-gb/articles/212106249-Instant-Match 

You have been working hard on the Smarkets mobile website and app in recent times. Can you outline what features are available to users betting via a mobile phone or tablet?

The release of our first apps was a big thing for us and we are keen to keep improving them. Our mobile site and apps offer full exchange functionality and you can use features like keep bets in-play or trade out on your device.

Finally, what kind of offers do you have for new customers keen to sign up?

There is a special £10 welcome offer for all new accounts. Simply sign-up, deposit a minimum of £20 and you will receive a free £10 welcome bonus. You can also earn an extra £10 by referring your friends to Smarkets. Full details and terms for each offer can be found on the Smarkets website.

Get The Full Lowdown On The BEST Places To Bet

So there you have it – revealing insight into just 1 of the 4 firms as recommended in SBC’s Exchange & Bet Broker Guide and the difference they can make to your take home profits.

If you are keen on learning more about Smarkets and the 3 other firms included within this guide, make sure you grab a copy of it right away.

As soon as you join the Secret Betting Club, you can download your very own copy and start placing your bets where the professionals do.

Best of all if joining right now, you can also save up to a whopping £38 on the usual cost of an SBC membership.

This is because we have slashed the price of joining to ensure as many people as possible have access to our reports, magazines and guides.

We know we can make a difference to your punting – so why not sign-up right away and get started immediately. (There is a 90-day money back guarantee available after all!)

Best Regards,

Peter Ling
Secret Betting Club Editor



Betting Exchange & Bet Broker Guide: The Best Places To Bet

Discover the best places to bet this coming football season with SBC’s brand new ‘Betting Exchange & Bet Broker Guide’ – available now for instant download!

IN FACT – whether you bet on football or other sports like horse racing, golf, tennis, cricket and any major US sports like NBA, NFL – this guide will help show you the best firms to bet with.

Tackling 4 of the best firms we have found and examined ourselves – the guide avoids all the usual bookies you already know about and focuses on the lesser-known firms that the professionals use. You can also read our exclusive interviews with each firm on what they offer.

They might not be household names or have a bookie shop open in every town, but what they do offer you is the chance to get better value odds on your bets.

Combined with much lower commission rates if using the exchanges we recommend, it all adds up to more profit when you win!

Sign-up now to gain instant access (and the entire SBC back catalogue) or read on for more…

The SBC Betting Exchange & Bet Broker Guide

SPR Cover Part 4

Also – Grab Parts 1, 2 & 3 Of Our New Football Season Compendium
(PLUS Part 5 When Released Shortly!)

Alongside instant access to the Exchange & Bet Broker Guide (Part 4), you can also access Parts 1, 2 & 3 of our 2017/18 Essential Football Compendium the instant you join the Secret Betting Club.

Part 1 is our Sports Tipster Report which features updates on 24 of the best sports betting experts we continually monitor. Including details on the new Hall of Fame Tennis tipster hitting a 10.5% ROI from 1480 tips AND the Baseball expert averaging 133% betting bank growth each year.

Part 2 is our 17/18 Football Tipster Guide, which features our take on 12 of the very best football tipsters we monitor with updated ratings, rankings and recommendations for the new season. You can also read detailed interviews with several of the expert tipsters included on their strategies for the coming season and how best to maximise their advice.

Part 3 is our in-depth review of The Football Guru service from the Betting Gods tipster network. We examine the pre-match and in-play tips from this popular expert to gauge exactly how their performance stacks up.

SPR Cover Part 1 SPR Cover Part 2 SPR Cover Part 3

Join SBC Risk-Free Now (90 Day Money Back Guarantee)

You can also now join the Secret Betting Club with the full peace of mind provided by our full 90-day make money guarantee.

Sign-up for either a Gold or Platinum membership and if you don’t like what you see, you can get your money back at any time during your first 90 days as a member.

No questions asked!

If you sign-up and don’t like what we offer for any reason, email us and we will process a full refund. It’s that simple.

Best of all if joining the Secret Betting Club today you can also save up to a whopping £38 on the usual cost of membership.

This is because we have slashed the price of joining to ensure as many people as possible have access to our reports, magazines and guides.

We know we can make a difference to your punting – so why not sign-up right away and get started immediately.

See you on the inside.

Best Regards,

Peter Ling
Secret Betting Club Editor


5 Shrewd Tips To Help Avoid Bookmaker Restrictions

Today I want to reveal my 5 tips to help you avoid bookmaker restrictions – ideal for those of you closed down or limited by unfair bookies. It is a follow-up article to my 2 part guide on using the betting exchanges – read both Part 1 and Part 2.

Here then are 5 simple tips on keeping your bookmaker accounts open and unrestricted for as long as possible!

Savings 468X60

1) Bet More On The Big Race Meetings & Festivals

Whilst many bookmakers care very little for run-of-the mill midweek racing fare, they do raise their game when it comes to the major race meetings.

Whether it be Cheltenham, Goodwood or simply the big feature races each weekend, the extra interest and money swirling around these races allow the bookies to lay more bets.

Yet how bookies react to winners at the different meetings is notable as a big 20/1 winner at the Cheltenham Festival won’t raise half as much interest in your betting account than a 20/1 winner on a wet Wednesday at Wolverhampton.

Therefore, one strategy a number of punters (and tipsters) utilise is to bet a lot more during the major race meetings.

One tipster we recently upgraded into our Hall of Fame takes this approach – and their primary focus is to provide tips for higher quality races.

It’s a strategy that has reaped dividends already this year with the first 50 tips of 2017 making a 107.4% ROI, following on from a 26.9% ROI from 496 tips made in 2016.

Below is what they have made after subscription fees in the past 12 months (Figures taken from March’s Tipster Profit Report)

Big Race MEeting

Best of all, you can save 50% on the cost of your first months membership with our Tipster Savings.

Whether you follow a big race meeting specialist tipster like this or simply focus and stake more during the major festivals, it a strategy worth serious consideration.

2) Bet At Shorter Odds

Many punters dislike tipsters that tip at short prices because the theory goes that anyone can pick out these tips and make a profit.

To which I say “Well, if its that easy, why aren’t you doing it?”

The reality is most people can’t pick short-priced tips that will win long-term and do need expert help to guide them.

The tips might seem ‘obvious’ but actually making a profit backing short priced favourites is a lot harder than you think.

Yet doing so is especially helpful when it comes to keeping your bookmaker accounts open.

Logically it makes sense as someone who regularly backs winners at 8/11 or 2/1 is never going to raise anywhere near as much concern for a bookie compared to someone who backs winners at 12/1 or 20/1.

The other benefits of this betting include shorter and more manageable losing runs and crucially of all – you can often use much smaller betting banks, thus increasing the bang for your buck!

One tipster showcasing this strategy was first reviewed by us back in September 2015 (SBC Issue 94) and focuses on very short favourites. In the past 12 months alone, they have made a 74.7% betting bank growth despite backing at such short odds.

So the next time someone tells you it’s impossible to make money backing odds-on shots, send them our way!


3) Don’t Follow Hugely Popular Tipsters

One of the quickest ways to suffer a restricted account is to regularly take a price on tips that rapidly shorten in the market.

I used the example of Hugh Taylor in Part 1 of these articles last week, but it’s not just Hugh and his followers who cause odds to tumble – it can also be any number of tipsters who have large numbers of punters backing their advice. Especially if they are tipping into immature racing markets.

Following such tipsters becomes a battle to get the advised odds and it’s not rare to see a tip put up at 10/1, go into 6/1 in the space of just 20 to 30 minutes.

If you are fast on the draw in these scenarios, you might get a good price, yet at the potential cost of your account being restricted.

It isn’t too difficult for a bookie to run reports looking at those punters beating the odds in this manner and red flag their account for restriction.

Often this kind of restriction will happen EVEN if you don’t make a profit. The bookie notices you constantly beat the odds and that is exactly the customer they don’t want.

Try and focus instead on tipsters where there isn’t a mad panic to get the advised odds as soon as they send out a tip.

Our profit adjustment tables and odds availability ratings will help you identify such tipsters.

Taking the example of the short-odds tipster featured in Point 2 above, below is the difference we found when we compared the odds they quoted with those we tracked in our analysis:

Short odds tipster

To explain this table – to the advised prices, this service makes an average annual profit of £1,055 after fees.

Yet we found that by simply shopping around and taking the best odds 15 minutes after each tip was advised, you could on average enjoy a 2.5% ROI boost.

Making a possible profit difference of £1,940 in your favour!

4) Avoid Tricks Like ‘Each Way Thieving’

10 to 15 years ago, one favoured approach for many a shrewd punter was the ‘Each Way Thieving’ method.

This was where you picked a race with 8 to 9 runners and a strong favourite and backed the 2nd or 3rd favourite each way.

In this scenario, you would get perhaps anywhere between 4/1 and 10/1 on your each way bet (depending how short the favourite was), which would often place to make either a small profit or break-even. On the occasions the favourite didn’t live up to expectations, you would often win and pick up a big priced winner.

The trick of course was to pick the right horses and races to be on, but this method was adopted by many a tipster, including a now defunct service called Winning Racing Tips who used it to great effect.

Why did the service close down?

Well ultimately, Paul, the chap who ran it realised that betting in this manner was now likely to cause more problems that it solved when it came to restrictions. So, whilst on paper it worked, in reality, punters betting in this method were now quickly being restricted and closed down. Paul took the sensible decision to close the service.

My advice is to not just avoid Each Way Thieving but also other similar ‘loopholes’ when betting on racing.

Every bookie is wise to the tricks of the trade and just like arbing, bonus hunting and the like – you often will find your account compromised.

The Confidence To Make Decent Profits Using Tipsters”

I’ve discovered that tipsters who charge enormous amounts don’t necessarily do any better than those who charge moderately….Perhaps most importantly, SBC gave me confidence that it is possible to make decent profits over time by following tipsters.”

As written by’K’- An SBC member for several years

Click here to read more from K on his SBC membership experience

5) Diversify The Sports You Bet On

My final piece of advice is to consider betting on other sports than horse racing and to diversify.

Many bookies these days look upon horse racing as little more than a pain in the backside.

For them it’s a loss leader – a gateway sport if you will, which they use to lure people in with the sole aim to get you playing in their casino, or worse still, throw money away playing their insidious FOBT machines. The last thing they actually want is a genuine horse racing customer!

Those of you who bet solely on racing (and who don’t fall prey to the charms of their casino or other mug bets) are viewed with suspicion.

The best approach is to bet on other sports, which also offer great returns without the risk of restriction.

To illustrate this, below you can find the historical annual profits from the top 7 sports tipsters as taken from our March 2017 Tipster Profit Report.


Each is more than doubling their money over the course of an average year with between £2,254 and £3,606 profit from a £2000 bank (You can of course with smaller sums if you prefer!)


I do hope that over the course of these emails, I have helped guide you through the options available to you as a keen punter both on Betfair and with the Bookmakers.

In an ideal world, bookmakers would act honourably and simply take bets from all punters – not just the losers but as we all know these days, most bookies treat their ‘non-losing’ customers with disdain.

Therefore we need to be shrewd and bet according to the state of the betting world we operate in.

Finding the best tipsters is the easy part (simply use our tipster ratings) but making sure you are able to make a sustainable long-term profit requires a bit more attention.

Which is where we can help at the Secret Betting Club as our ratings, reviews and reports help identity the best, fairest tipsters for sustainable profits.

If interested in how we can help your betting, you can currently sign-up with the full peace of mind of our 90-day make money guarantee and benefit from our significantly reduced 2017 pricing.


See you on the inside.

Peter Ling
SBC Editor


“I believe so strongly in SBC’s ability to help your betting, you can subscribe with a 100% cast-iron 90-day money back guarantee”.
SBC Editor – Peter Ling     Subscribe Now





Restricted By The Bookies? 10 Expert Betting Exchange Tips (Part 2)

Today, I am continuing with Part 2 of my guide to using the betting exchanges to maximise your racing profits

If you missed Part 1 on this subject, you can read my first 5 betting exchange tips here

OK, back to business with Tips 6 through to 10…

6) Don’t Bet If The Value Has Gone

Although it’s down as point 6, in actual fact it is one of the most fundamentally important points to consider when betting full stop: VALUE.

All successful punting is based on the concept of value betting – the fact that the odds for any particular bet are priced in your favour. The odds you take on a bet really matter.

If you can get 5/1 on a horse that should be 4/1, then you have a strong value bet.

Yet if the same tipped up horse at 4/1 is only available at 3/1 – the opposite applies.

If you constantly are taking too short a price on a horse, you will lose money.

Which is why it’s important to ONLY bet if the value is still there.

Many good tipsters recognise this and put up their minimum value odds to make you aware of where the value cut-off point actually lies.

They recognise that a tip might see market support and if it does, you know where to draw the line.

If restricted to exchange betting, look out for this and stick to the minimum value thresholds – they are there for a reason and they will guide you as to the prices to take.

And whatever you do – never feel obliged to place a bet regardless the price. The next value bet will be along before you know it. Feeling you NEED to have a bet for the sake of it is not healthy for you or your bank balance!

SBC Awards 468X60

7) Recognise You Will Win Some, Lose Some

Mindful of the need to take a value price, if exchange betting you must accept that sometimes you will miss out on a bet if the odds are too low.

Yet on the flipside, you might also get BETTER odds on other bets when the odds drift.

Whilst on occasions, you might miss out on a winning bet because you can’t get the right odds, on other occasions you will enjoy a bigger payout through this strategy.

If and when this happens, remember the logic behind it all and try to be as phlegmatic as possible.

All gamblers HATE missing out on winning bets, especially if they feel they should have been on it, yet they very rarely remember the times they missed out on a bet that lost.

My suggestion here is to consider keeping a record of each occasion you miss out on a bet (both winners and losers) or get a greater value price than you might have originally. Through this, you can track the ups and downs and see at a glance exactly how you have fared overall.

I Like That SBC Is Independent”…

I like that the SBC is independent. I know that when they recommend a tipster, or upgrade or downgrade an existing rating, that their opinion is based on results and judgement, not on hidden commissions.”    
As written by ‘K’ – SBC member

Click here to read more from K on his SBC membership experience

8) Don’t Worry About Drifters

Flowing on from this last point – don’t also get too bogged down by the idea that a ‘drifter’ (a horse whose odds get bigger as the race draws nearer) is no longer worth backing.

Racing pundits like to bang on about horses being weak or friendless in a market, yet the reality is they have no idea if this market move is significant or not.  They are often just filling airtime.

If market support was so telling – everyone would simply lump on a horse at the first sign of it being backed in.

Unless there is clear evidence a horse has something wrong with it before a race, don’t be unperturbed by backing a ‘drifting’ bet.

Look at it instead as a chance to get better value. If you can get 10/1 about a tip advised as value at 6/1 earlier in the day – take it!

After all, unless the horse in question has a major problem – if a tipster you trust said that 6/1 is a value price, then 10/1 will represent a massive increase.


9) Can’t Get Matched Straight Away? Put In A Request

If you can’t get on a bet earlier in the day at a value price, you might also like to consider putting in a request to get matched on the exchanges later on that day.

There are two ways you can do this – requesting a price pre-race and also in-play.

Pre-race betting is easy – you set the odds you want to take and put the request into the market to hopefully be matched. If come the start of the race it isn’t matched, the bet is cancelled.

Putting a bet in the in-play market is different as it ensures the bet will also remain available throughout the race as it takes place.

When doing this, it’s important to be aware that you will ALWAYS be matched in-play on any bet that loses the race BUT there is no guarantee you will be matched on a winner.

Therefore, you do have to approach in-play betting with caution and it is best when used in conjunction with watching a race live and an understanding of racing in general.

You also might only want to leave a bet to be matched in-play, when the odds pre-race are very close to those you wish to take OR perhaps risking only half stakes.

Equally if you have a good knowledge of racing, you might want to make judgements based on the competitiveness of each race, the merits of each horse (does it prefer setting the pace or being a backmarker) and the distance run.


10) Don’t Limit Yourself To Just Betfair

When most punters think of betting exchanges, they immediately think of Betfair, which is only natural as they were the original and now biggest exchange.

These days, Betfair do standout for another reason – they charge a higher commission rate then many of their rivals.

Betfair’s base rate starts at 5% commission on all bets – a sum that does decrease but only once you place a significant number of bets with them.

Instead I recommend you open and use accounts with 2 exchange rivals: Smarkets & Matchbook – both of whom charge much lower commission rates. Smarkets for example charge a flat 2% commission on all bets.

This 3% difference might not sound like a lot but it really does all up over time.

Another alternative option is also Betdaq, although their commission rate also starts at 5%.

My suggestion therefore when exchange betting is to try and place your bet with either Smarkets or Matchbook first.

Usually you will be able to obtain identical odds to those on Betfair, yet you lose less in your winnings to commission.


I do hope over the course of this 2-part guide I have helped provide some answers to questions you might have about betting on the exchanges.

If you are looking for further assistance with your racing betting (or just betting in general) then you might like to consider a Secret Betting Club membership.

We track hundreds of tipsters each day in order to independently report back on the best experts that can realistically make money betting – whether on the exchanges or with the bookies.

So why not join up today and see how we can help you and your betting.


See you on the inside.

Peter Ling
SBC Editor


“I believe so strongly in SBC’s ability to help your betting, you can subscribe with a 100% cast-iron 90-day money back guarantee”.
SBC Editor – Peter Ling     Subscribe Now


Restricted By The Bookies? 10 Expert Betting Exchange Tips (Part 1)

It is common knowledge these days that if making money betting on horse racing, you will at some point encounter difficulty with either your stakes being restricted or even your bookmaker account being closed.

There are some exceptions to this rule such as the ‘winners welcome’ firm, Black Type and it’s fair to say that each bookmaker approaches it differently (as outlined in our ‘Getting On’ Report last September).

Yet for many punters, one of the most popular places to bet without issue are the betting exchanges.

Which is why I have put together this 2-part guide, featuring 10 betting exchange tips for following racing tipsters.


1) Understand When The Money Hits Racing Exchange Markets

As an exchange-only racing punter, it’s important to understand that the vast majority of money only starts to flow into most racing markets approximately 10 to 15 minutes before the off.

(I say most as there are some obvious exceptions such as at Cheltenham or other big race meetings, which will see larger sums traded earlier)

To showcase this, compare the amount of money traded on Betfair for each of these 5 races that took place on Monday the 27th March 2017.

I simply noted down the amount of money traded at 3 time points: 21 minutes, 11 minutes and 1 minute before the off for each of the 5 races.


Without exception, the most trading took place in the 11 minutes before each race started.

Take the 4.30pm race as one example – at 4.19pm, there was £60,925 traded yet come 4.29pm, this was £495,057.

Within 10 minutes an extra £434,132 had been traded – 87% of the entire market!

The knock-on effect of this is two-fold.

Firstly, its knowing that the majority of trading takes place and when your exchange bet is most likely to be matched.

Secondly, its understanding that prior to the final 10 minutes, it is harder to get your racing bet accepted, especially if it’s based on advice coming from a popular tipster.


2) Avoid Tipsters That Advise Bets Early

Just as the final 10 minutes leading up to race time sees most of the action on the exchanges, the very early stages of a racing market see very little activity indeed.

All of which makes understanding how far in advance a tipster puts up a bet crucial, because as a general rule – the earlier a tip is put up, the harder it is to get the advised price (and vice versa)

Tipsters who advise tips the evening before racing, often provide you with next to no chance of following if restricted to using the exchanges only.

To give an example, I currently proof one racing tipster that puts up bets around 6pm the evening before racing.

As I write this article I noted they had just put forward a tip at 6/1 for a race at 3.20pm the following day. Immediately jumping to the Betfair market for this race, I found that just £492 had been matched across all 10 runners in this race at that point.

The advised 6/1 price was now as short as 5.1 (4/1) on the exchange so already the value had to a large part disappeared. Obviously a few punters following this tipster had gobbled up what little money there was to be had at 6/1.

It’s a scenario I have seen unfold countless times with this tipster (and it’s the main reason we have not recommended them to SBC members) and they are patently unsuitable to an exchange-only punter.

Yet they are not alone in tipping up so early in advance of a race – so be very careful to avoid such tipsters if limited to exchanges only.

I have made around 20k per year extra”…

I used to work as trader for Paddypower and Sportsbet so i have an obvious interest in betting. [Using Tipsters] I have made around 20k per year extra.”    
As written by Justin – An SBC member since December 2013

Click here to read more from Justin on his SBC membership experience

3) Focus On Tipsters Where The Odds Hold Up

The next point is an obvious one – if using exchanges, don’t follow tipsters where the advised odds are going to get smashed in.

Take for example a free tipster like Hugh Taylor. As soon as he puts up a tip, hundreds of people rush to bet on it and in turn the bookies slash the odds due to the huge volume of money coming in.

Yet, despite this, Hugh still settles his bets at the original advised price he quotes, which only a very small number of punters will have realistically obtained.

In this scenario, there is next to no chance you will get matched on his tips at this price via the exchanges UNLESS the price bounces back. And given how much his odds move downwards, this is highly unlikely to happen too often.

This is why here at SBC we rate all tipsters by ‘odds availability’ and track how their odds move compared to the results they settle to. It helps to identify tipsters you can use on the exchanges.

Take the odds tracking we performed on one tipster first reviewed in November 2016. We tracked over 100 tips and how their advised prices moved immediately and after 15 and 60 minutes had elapsed.


As the table indicates – the average odds available after 0, 15 and 60 minutes were better than those the tipster was quoting!

Why exactly was this? Well, it went down to the simple fact this tipster was only quoting a price if AT LEAST 3 proper bookmakers were offering it and wasn’t putting the tips up until around midday.

Effectively, you could improve on the quoted odds and ultimately this is exactly the type of tipster you can follow on the exchanges.

4) Consider Betfair SP Tipsters

One of the simplest angles to make a profit on the exchanges is by following tipsters that make a profit at Betfair SP (after commission of course!).

They offer the easiest, most simple approach as once a tip comes in – you simply place the bet, stick in your stake at Betfair and walk away.

Although the number of profitable Betfair SP tipsters is growing, it’s still a fairly small pool to choose from currently.

Alongside All Weather Profits (read all about them and their £1 30 day trial here) I have recently been investigating another racing tipster with a tremendous track-record at Betfair SP.

Over the course of 1092 bets – at simple 1 point level stakes, they have made a 167.3 point profit at 15.3% ROI. This is after 5% Betfair SP commission has been deducted.


Providing one simple angle for those of you after a simple exchange tipster for you follow.

5) YET…If You Can, Don’t Always Take Betfair SP!

Whilst the Betfair SP angle does work and is good for those of you short of time – you can often get better prices simply by taking a bet on the exchanges closer to the off rather than just Betfair SP – especially when it comes to a popular tipster.

This is because the more people that bet on a horse at Betfair SP, the greater the chance that the final Betfair SP odds will be shorter than they should be. Betfair SP effectively cannabilises itself.

Therefore, if following a ‘Betfair SP’ tipster, my suggestion for optimal profits is to consider placing a bet in the traditional exchange market before the race starts.

This might require you logging onto the exchange in the 15 minutes before the race and simply taking the best price available at this time.

By doing this, you can often get a better edge than simply taking Betfair SP.

SBC 99 468X60


That’s my first 5 tips done and dusted and I will be back in a few days with 5 more pointers on how to use the exchanges if following tipsters.

In the interim, if you are interested in discovering more on the best tipsters for use on both betting exchanges and with bookmakers, then the Secret Betting Club is here to help you.

Our uniquely detailed reviews, ratings and recommendations will showcase to you the best tipsters across a whole variety of categories including:

  • The Best Horse Racing Tipsters
  • The Best Sports Tipsters
  • The Best Free Tipsters
  • The Best ‘Odds Availability’ Tipsters
  • The Best Betting Bank Growth Tipsters
  • & Much More Besides!

Making it as easy as possible for you to find the right tipsters for you to follow!

Best of all you can sign-up with the full peace of mind of our 90-day make money guarantee and benefit from our significantly reduced 2017 pricing.


See you on the inside.

Peter Ling
SBC Editor


“I believe so strongly in SBC’s ability to help your betting, you can subscribe with a 100% cast-iron 90-day money back guarantee”.
SBC Editor – Peter Ling     Subscribe Now